Adidas - Dubai - Purpose & Overall Relevance for the Organisation: Responsible for maximising the sales, profitability & brand equity of the GCC organisation by building and leading the merchandising strategy for the market. Key Responsibilities: Shape and lead the GCC Merchandising strategy for Own retail & franchise channels in partnership with HUB. Deliver financial targets including Net sales, Sell through, standard margin, IDL inventory for the cluster. Own, lead and implement the buying and range management and GTM strategy for all categories with HUB & local CTC team direction. Accountable for executing the pre-season planning defined in collaboration with HUB and the end to end category responsibility (including range planning, forecasting, including handover to Demand Planning) Maximize new & in season business opportunities by understanding and executing on respective channel potentials Constantly monitor Industry developments in their category and cascade intelligence to the orga...
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