Senior Director Digital Commerce - EM

Posted By Gulf Recruitments
Adidas - Dubai - Purpose & Overall Relevance for the Organization As the key digital change agent and central interface to key stakeholders, the role leads the Digital Brand Commerce (DBC, and Digital Partner Commerce (DPC, digital channels for adidas and Reebok in the Emerging Markets to deliver superior consumer experience and strong business results, Drives the brands and the business through the required strategies, cluster and hub collaboration and stakeholder management. Represent the Emerging Markets in global interactions to drive development and strategy inline with the market’s plans. Key Responsibilities Build and drive implementation of short and long term Emerging Markets Digital Strategy across Emerging Markets in a way to further brands’ distribution, maximise profitability, increase market share and deliver improved consumer shopping experiences. Lead transitions to monobranded eCOM portals and ensure appropriate representation of the brands (adidas & Ree...

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