- Develop and implement the marketing strategy for all segments in the region in coordination with group strategy and regional MWB.
- Set the marketing strategy for all marketing activities ATL/BTL communication plan and annual promotions calendar.
- Develop and maintain the brand identity of all segments according to the pre-set group objectives.
- Set, supervise & support all promotions activities to support regional channels manager.
- Develop the colour strategy, colour proposition, integrated colour trend seasonally & shop concept include colours cards & brochures for the defined channels.
- Develop the marketing communication strategy and plan for different channels.
- Support products launches and related communication activities such as seminars and presentations in coordination with Regional Product Manager.
- Liaising with different third parties related to various activities e.g. marketing & promotions, PR agencies.
- Performs duties and responsibilities commensurate with the assigned functional area.
- Shall adhere to company policy, including procedures related to QMS and EMS.
- Shall perform other related jobs/ tasks as required.
|Job Location:||Manama, Bahrain|
|Job Role:||Marketing and PR|
|Company Industry:||Manufacturing and Production|
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