Director BU Football - Emerging Markets

Posted By Gulf Recruitments
adidas Group - Dubai - Purpose & Overall Relevance for the Organisation: Act as a Head of Category for the Emerging Markets in the definition of local short and medium-term objectives for the respective Business Unit. Implement Global Concepts-to-Consumer strategies in a locally relevant way working closely with the category leads and Sr. Director Marketing in each market within Emerging Markets, considering different consumer needs and distribution channels. Drive cross-functional Marketing execution ensuring one category voice reaches the consumer today, tomorrow and in the future. Key Responsibilities: Contribute to the global strategic planning for the Business Unit via dotted line into the Global BU CTC. Develop a complete 3-5 year plan for the BU based on the adidas Group Strategic Business Plan and the respective Global BU's strategic plan. Provide leadership within the BU, effectively managing cross-functional working relationships with Category leads in each market within Emerging Markets)...

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