Marketing Manager

Based in Dubai Media City, insydo is a new digital start up focusing on all lifestyle elements of the UAE. Due to launch in September 2015, the company is looking for a passionate and proactive Marketing Manager to lead the product launch and join their creative team. Working closely with the Founder and CEO, Tanaz Dizadji, you will be responsible for:
• Learning, developing and guarding our marketing strategy, ensuring that everything is communicated with clarity and a personable edge
• Managing timelines and deliverables throughout the year across all marketing projects and campaigns
• Building insydo’s profile through developing and implementing an advertising and social media strategy
• Acting as the insydo Brand Ambassador As a member of the insydo Senior Leadership Team (SLT) you will need to build effective relationships internally as well as with PR Agencies, designers, advertisers and other suppliers.
 
Main Responsibilities
• In partnership with the CEO and SLT, assist with preparations for the insydo launch
• Ensure effective, branded marketing communications through our website, print advertising and regular press releases
• Build and manage relationships with external PR agencies, journalists and media outlets
• Monitor and report on the effectiveness of all marketing communications
• Design mail shots, adverts and videos
• Manage feedback and comments from insydo users; responding appropriately to ensure high user retention
• Assist with event planning, including working with vendors, event coordinators, and designers for on-site collateral
• Oversee the company’s marketing budget
Brand Ambassador
• Hold responsibility for brand management and corporate identity
• Prepare Marketing Guidelines
• Share information with the wider team to ensure consistency and protection of our brand Content Generation
• Create shareable content, blog regularly and write press releases
• Expand our company’s digital footprint, awareness, subscribers, and leads (including blog posts, mailshots, videos, etc.)
Social Media Management
• Implement strategies and tactics that grow our followers, engage and retain them, and help convert them into active users and promoters. This includes Facebook, Twitter and Google+
• Experience with targeted marketing eg. via Facebook

Job Details

Preferred Candidate

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