Marketing Executive - Casual Dining - Kuwait

Posted By Gulf Recruitments
Alshaya - Kuwait - THE ROLE To grow the brand's outreach, connect and engage with consumers and stakeholders to position the brand, communicate the brand values and promote its products with an aim to drive incremental sales and repeat visits. JOB DESCRIPTION: Development of an overall Social Media Marketing Plan and Strategy Seek new and improved methods to engage with current and future customers through the monitoring of global, regional and local market trends in web interaction Design, create and manage digital campaigns. Manage, refresh and monitor website/microsite/delivery aggregators content Manage Social Media/digital campaigns and day-to-day activities including: Curate relevant content to reach the audience most likely to buy the brand's product. Write editorial content Conduct A/B testing and drawing assumptions to help the business make informed decisions Monitor, listen and respond to users in a "Social" way while cultivating leads and sales. Conduct online advocacy an...

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