Manager Marketing - Etihad Guest

Posted By Gulf Recruitments
Etihad Airways - Abu Dhabi - We are pleased to announce an exciting opportunity with Loyalty Marketing team. As Manager Marketing (Acquisition, Onboarding & Partnerships) is reporting into the Head of Guest Loyalty, you will use rich data insights, creative thinking and the capabilities of our various marketing technologies to lead the planning, development and optimization of a highly personalized, multi-channel marketing strategy for Etihad Guest. Primary responsibilities are acquiring new members, onboarding, lifestyle partners marketing, churn reduction and High Value Guest engagement. In addition, you will drive the group-wide education of the program helping to inspire th organization as to the benefits and value of Etihad Guest. JOB RESPONSIBILITIES Strategy Drive Loyalty Marketing strategy and related priorities – to ensure appropriate alignment to the wider group vision and strategy. Policies & Procedures Implement relevant policies, processes and procedures; and monitor compliance to ensure f...

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