Abu Dhabi Commercial Bank - Abu Dhabi - ACCOUNTABILITIES Project Management and Budgeting Manage key marketing projects and drive them to closure through effective project management skills in line with the required standards and track marketing budgets to ensure maximum return on the marketing dollar through effective negotiation skills Proactively manage the marketing calendar for assigned customer accounts and reconcile actual activity versus planned activity Ensure all SOP’s are adhered to, from briefing to sign offs, budgeting to media planning and that all activities are traffic managed properly and implemented on time Campaign Management Engage with key business stakeholders to understand their challenges and deliver marketing campaigns which meet their objectives ensuring seamless execution Develop and manage the strategic marketing plan and associated marketing calendar for the new business Oversee and manage all marketing related activities in assigned customer accounts, from planning, agency briefing, t...
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