Kuwait - Segment Management Assist in the achievement of specific customer segment profitability targets (set by Sales Management). Assist the team in monitoring market developments, and competitive environment and the Bank's position in segments in order to ensure market alignment. Provide necessary support to develop briefs for value propositions, review business cases and coordinate with the counterparts within the Product teams for sign-off. Coordinate with Product teams in order to ensure that value propositions move quickly and effectively from the design phase until launch. Collaborate with all relevant functions to ensure proper execution and fulfilment of value propositions (e.g., faster processing for Affluent customers). Review customer and market feedback on the value propositions (incl. campaigns effectiveness in coordination with Sales Support) and recommend action plan. As part of segment management team, collaborate with CRM for development and impleme...
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