adidas Group - Dubai - Purpose & Overall Relevance for the Organization: Defining the short and mid-term range management objectives for the Running category and driving the BU merchandising across all KPIs ensuring consistency and efficiency of EM range across markets and channels. Implement global Concepts-to-Consumer strategies in a locally relevant way, considering different consumer needs and distribution channels. Key Responsibilities: Select an optimal range within the parameters set by the Concepts-to-Consumer team in collaboration with the Director Business Unit (Running) and market merchandisers. Accountable for ensuring category/BU global range is executed with excellence and optimised across EM. Manage all aspects of range management in EM including segmentation, price architecture, local article creation, all promo needs, etc. Guidance on price architecture to deliver target margins, volumes and value. Support sell-ins to both retailers and assets where required. Provide input to the B...
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