Kuwait - 1) Conduct research that includes product mix, competitive analysis, pricing, and market trends to assess actual and potential market opportunities to increase market share. 2) Design, develop, and implement integrated marketing, communications, sales and promotion strategies to targeted groups, including potential customers. 3) Develop training programs that help align the company's marketing goals with the rest of the team. 4) Develop incentive programs to better deliver the company's marketing goals. 5) Recommend aligned merchandising, advertising, promotional and event strategies to optimize consumer loyalty. 6) Ability to use market, competitive and consumer research and intelligence to support analysis and planning of appropriate consumer-based marketing strategies. 7) Evaluate marketing and promotion activities on an on-going basis and provide feedback to the management for performance review. 8) Prepare annual marketing and communications/PR plans and budget (targ...
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