Manager - Marketing and Communications

Dubai - Our client, a well known Education Group is seeking to recruit for a private school that it shall be managing in Dubai, a Manager - Marketing and Communications. The purpose of this role is to enhance communications between the school and all of its stakeholders; students, parents, staff, regulators and the wider community. The role will also entail marketing the school to potential students and parents, driving sustained growth in student registrations. Position Accountabilities Perform detailed marketing research in areas relevant to the School and analyse market trends to develop and systematically refine the highest level of market understanding in order to drive school strategy and identify opportunities for development. Responsible for segmentation of stakeholders (value, needs, behavior, trigger points). Formulate the long-term marketing, branding and communication strategy. Define and execute marketing campaigns to drive student registrations and raise the profile of th...



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