Emirates - United Arab Emirates - Responsible for technical search engine optimization (SEO) strategy throughout the digital product design and IT delivery cycle. Define, in cooperation with the Emirates appointed SEO agency, best practice and guidelines for the UX Team as well as for the IT Web & Mobile Development team and ensure the adherence to these guidelines. Execute the agreed SEO strategy to enable non-paid web & mobile traffic and revenue growth through this channels. Provide technical search engine optimization recommendations to the UX team as well as Emirates IT. Keep all Emirates digital platforms apprised of the latest technical search engine optimization developments and trends and ensure these are effectively addressed to maximize the number of sessions, flight searches and bookings coming from non-paid search engine links to emirates.com. Job Outline: - Ownership of the technical search engine optimisation strategy and execution of agreed initiatives across the Emirates digital channels, driving i...
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