Dubai - Performance Marketing Professional: Campaign Management professional develop, lead and execute an integrated end-to-end campaign strategy that supports the Category business objectives via a client journey that delivers the right mix of inbound and outbound tactics to increase pipeline and create new leads. Responsibilities include leading functional experts responsible for event management and digital & social media strategies to establish a cohort journey across all touch points; leading with digital/inbound marketing; using data driven techniques to determine right tactic and offer mix; analyzing and assessing campaign performance and making adjustments based on findings; driving marketing created revenue with emphasis on new buyers; and responsibility for Demand Generation budgets and Agency relationships. Skill: Design Marketing Campaigns: Demonstrate deep understanding of the client journey methodology of campaign development. Leverage Portfolio Marketing outputs such as role ...
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