United Arab Emirates - Role Summary/Purpose The role will be responsible for building &managing the reputation of GE with editorial media and their influencers across the MENAT,in support of GE's growth &will be responsible for developing a media strategy to increase GE's profile &promote growth strategies across the region. Essential Responsibilities Support the MENAT senior leadership team - businesses and GGO - in external speaking and media engagements by developing speaking platforms and creating differentiated messaging, points of view and proof points. Provide communications counsel to the MENAT CEO and other members of the leadership team in their media appearances. Coordinate briefing documents for executive engagement with public stakeholders. Develop and implement a proactive media relations strategy for GE to ensure the company is accurately represented in regional, national, specialty and digital media. Raise GE's profile as a digital industrial company, leading a new generation of global a...
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